Trademark registration

Own your brand name. Unlock Brand Registry

A pending trademark is the key to Brand Registry, A+ content, Brand Stores, Sponsored Brands and the tools that stop hijackers. We run the search, prepare the application and file through a licensed attorney, so you have a serial number within a business day.

4.6 / 5 G2 ratingTrusted by 5000+ sellers
Brand protection shield illustration
  • 1 dayto receive your application serial number
  • ~7 daysto Brand Registry approval in most cases
  • 7countries covered
What's included

Filed properly the first time

Clearance search

A direct-hit search of the register so you are not filing against an existing mark.

Application preparation

Goods and services wording, specimen and class selection reviewed so the application is not bounced.

Attorney filing

Filed by a licensed trademark attorney in the relevant jurisdiction.

Office action responses

Non-complex examiner responses handled as part of the service.

Brand Registry guide

Step-by-step instructions to enrol as soon as the serial number arrives.

Product page if needed

If the product is not yet listed, we create the page Brand Registry needs to see.

What Brand Registry unlocks

Why the trademark pays for itself

GOODONYA's turnaround included removing third-party sellers from its listings. That takes Brand Registry, and Brand Registry takes a trademark.

  • A+ content and Premium A+
  • Brand Story carousel and Brand Store
  • Sponsored Brands and Sponsored Brands video
  • Report a Violation and hijacker takedowns
  • Manage Your Experiments A/B testing
  • Brand Analytics and Search Query Performance
Process

Three steps to a serial number

01

Questionnaire

Brand name, owner details, goods and services, and a logo file if you want a design mark.

02

Search and prepare

We run the clearance search, resolve wording and compile the application for your signature.

03

File

The attorney files and you receive the serial number, usually within one business day.

Pricing

Per country, one class included

Canada

$1,125per application

CIPO filing for Amazon.ca Brand Registry.

  • Search and preparation included
  • Second class plus $500
File in Canada

European Union

$1,550per application

EUIPO filing covering all EU marketplaces.

  • One filing, 27 countries
  • Second class plus $500
File in the EU

United Kingdom

$650per application

UKIPO filing for Amazon.co.uk.

  • Search and preparation included
  • Second class plus $500
File in the UK

Germany, Japan and Mexico are also available; ask for a quote. Word mark and logo mark are separate applications. Prices are placeholders mirroring the reference structure. Final AiHello pricing is confirmed before work begins.

FAQ

Frequently asked questions

How quickly can I get into Brand Registry?

Amazon accepts pending applications from supported offices. Most sellers are approved within about a week of filing, though Amazon's review time varies.

How long does full registration take?

Six to nine months in the US and similar elsewhere, assuming no opposition. Brand Registry benefits start with the pending application.

Word mark or logo?

A word mark protects the name in any style and is what Brand Registry needs. File the logo as a second application if the design itself is valuable.

Do I need a US company or EIN?

No. Foreign applicants can file in the US through a US-licensed attorney, which is how we file.

What if I do not sell the product yet?

You can file on an intent-to-use basis and submit a specimen later. A clear product photo with the brand name is enough to start.

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Why AiHello

Software and experts, not one or the other

Most agencies sell hours. Most tools sell dashboards. AiHello pairs a dedicated specialist with AutoPilot, the automation engine that makes thousands of bid, budget and keyword decisions every night, so the humans on your account spend their time on strategy instead of spreadsheets. Across our managed accounts that model has lifted sales by about 20% while bringing ACoS down by about 30% over time.

  • A named specialist who knows your catalog, margins and goals, with a call every two weeks
  • AutoPilot handles bids, budgets, keywords, negatives and inventory-aware pausing 24/7
  • A visual change log shows every adjustment with a timestamp and a reason
  • Month to month, no long contracts: we earn the renewal with results
See how AutoPilot works

Ready to grow on Amazon?

Talk to an AiHello expert about your goals. We will map the fastest route and show you what AutoPilot can automate from night one.