Claims compliance
Skincare and cosmetics copy is policed for medical, ingredient and efficacy claims, and a single word can suppress a hero ASIN.
Category expertise: Beauty
4.6 / 5 G2 ratingTrusted by 5000+ sellers
Grow a beauty brand on Amazon without burning the budget
Beauty is one of Amazon's most crowded and most regulated aisles. Winning takes claims that pass review, creative that earns the click against private label, and advertising that scales only when conversion supports it. One beauty brand doubled down on its winning products with automated bid optimization and grew sales 275%.
4.6 / 5 G2 ratingTrusted by 5000+ sellers
- 275%sales growth for a beauty brand that doubled down on winning products
- +340%ROI improvement across the case-study portfolio
- 4.6 / 5G2 rating
Category challenges
What makes beauty hard
Rising ad costs
Category CPCs climb every year as private-label brands bid for the same shelf.
Weak conversion
Shoppers buy on skin tone, texture and results, and most listings fail to show any of them.
Saturated search
Organic rank in skincare, haircare and makeup requires relevance and velocity, not just keywords.
Seasonal peaks
Q4, Valentine's Day, Mother's Day and back-to-school carry outsized share for gift-friendly beauty.
Review velocity
New shades and formulas launch cold, and beauty shoppers lean on reviews more than most categories.
Our playbook
How we grow beauty brands
- Compliance audit of every listing for restricted claims and ingredient language
- ACoS-controlled scaling across Sponsored Products, Brands and Display with AutoPilot
- Semantic SEO built around concerns, skin types and routines
- Lifestyle imagery, swatches and A+ content that show results, shot in our studio if needed
- Automated, compliant review solicitation for new and existing ASINs
- Smart schedules that move budget to the hours beauty shoppers buy
- Ads, inventory and content aligned to gifting peaks with ProductPulse protecting stock
- Brand protection against unauthorised sellers and counterfeit listings
Powered by AutoPilot
Automation beauty brands lean on
Every managed engagement runs on AiHello's own platform, the same software 5000+ sellers use. These are the modules this service leans on.
AutoPilot bidding
Raises and lowers bids every day toward your target ACoS, reacting to hourly and daily trends, with every change logged with its reason.
Automated review solicitation
Triggers Amazon's Request a Review for every eligible order about five days after delivery, inside Amazon's window and policy.
Smart schedules
Shifts budget to the hours shoppers actually buy, automatically or on a schedule you set.
ProductPulse inventory-aware ads
Pauses ads when a SKU drops below your stock threshold and resumes them, with an optional warm-up, when inventory recovers.
How we work
The same discipline, tuned to your category
01
Audit
Catalog, compliance, advertising and inventory reviewed against the specific rules and rhythms of your category, scored across 75 points.
02
Roadmap
A 90-day plan ranked by revenue impact, with the category-specific fixes first and unit economics set per SKU.
03
Execute
Listings, creative and campaigns rebuilt while AutoPilot takes over the nightly bid, budget, harvesting and inventory-aware work.
04
Compound
Weekly reporting and calls every two weeks keep ads, inventory and content aligned to your seasonal calendar.
Results
A neighbouring category, the same approach
GOODONYA sells in health and household, a shelf with the same compliance pressure and private-label crowding as beauty. Three SKUs, $2.38M in a year, 87% growth.
Why AiHello
Software and experts, not one or the other
Most agencies sell hours. Most tools sell dashboards. AiHello pairs a dedicated specialist with AutoPilot, the automation engine that makes thousands of bid, budget and keyword decisions every night, so the humans on your account spend their time on strategy instead of spreadsheets. Across our managed accounts that model has lifted sales by about 20% while bringing ACoS down by about 30% over time.
- A named specialist who knows your catalog, margins and goals, with a call every two weeks
- AutoPilot handles bids, budgets, keywords, negatives and inventory-aware pausing 24/7
- A visual change log shows every adjustment with a timestamp and a reason
- Month to month, no long contracts: we earn the renewal with results
What sellers say
Profitable growth and nothing less
AiHello's AI-driven campaign optimisation is truly remarkable. I've noticed a substantial reduction in wasted ad spend and a remarkable increase in sales.
Sofia MartinezAmazon seller
AiHello has made Amazon advertising a breeze for me. It's like having a personal advertising assistant.
Neha MalhotraAmazon seller
AiHello helped me completely take my mind off PPC and grow my business 75% year over year. It's mind boggling.
Adrian WongSeven-figure private label seller
FAQ
Frequently asked questions
What does beauty brand management include?
Every growth lever on the account, tailored to beauty's compliance and review sensitivity: listings, advertising, creative, inventory and brand protection under one specialist.
How do you keep my listings compliant?
We audit copy and images against Amazon's cosmetics and claims policies, rewrite anything risky and keep a record of approved language for future launches.
How do you build review velocity for new products?
Through Amazon's own programs: Vine where eligible, and AiHello's automated Request a Review solicitation that fires about five days after delivery, inside Amazon's window and policy.
How do you plan for seasonality?
A shared calendar of gifting peaks drives inventory orders, creative refreshes and budget pacing, so stock, content and ads peak together, and ProductPulse pauses ads if a hero SKU runs low.
Services
What a category engagement draws on
Brands that grow with AiHello
More categories
Keep exploring
Ready to grow on Amazon?
Talk to an AiHello expert about your goals. We will map the fastest route and show you what AutoPilot can automate from night one.