Claims and ingredient compliance
Disease, treatment and structure-function language is policed, and restricted ingredients can remove a listing overnight.
Category expertise: Supplements
4.6 / 5 G2 ratingTrusted by 5000+ sellers
Grow a supplement brand under Amazon's strictest rules
Supplements combine the highest compliance bar on Amazon with some of its most expensive clicks. The brands that win write copy that passes review, buy traffic that pays back over a subscription and never let a suppression interrupt the reorder. GOODONYA, in the neighbouring health and household aisle, grew 87% on exactly that discipline.
4.6 / 5 G2 ratingTrusted by 5000+ sellers
- 87%YoY growth for GOODONYA in health and household
- 14%true ACoS while scaling
- +340%ROI improvement across the case-study portfolio
Category challenges
What makes supplements hard
Suppression
Documentation requests, lab test demands and label reviews take listings down during peak weeks.
High CPCs
Supplement keywords are among the most expensive on Amazon and only pay back through repeat purchase.
Weak conversion
Listings that cannot explain the benefit within policy lose to brands that can.
Low repeat rates
Without Subscribe & Save and reorder messaging, every month starts from zero.
Brand protection
Successful supplements attract counterfeits and unauthorised sellers quickly.
Our playbook
How we grow supplement brands
- Compliant listing copy that explains benefits inside the rules
- Advertising managed to TACoS by AutoPilot, building organic rank while CPCs are controlled
- Search-term harvesting and ActionPulse negation so expensive clicks only go to proven intent
- FBA brand management: catalog health, review strategy and Buy Box protection
- Storefront and A+ content built for repeat purchase
- Subscribe & Save optimisation and retention messaging
- Suppression recovery with documentation support and full catalog audits
- ProductPulse so a viral week never becomes a stockout that resets rank
Results
Health and household, the neighbouring aisle
The same compliance pressure, the same crowded search results, three SKUs and $2.38M in a year.
Powered by AutoPilot
Automation for expensive clicks
Every managed engagement runs on AiHello's own platform, the same software 5000+ sellers use. These are the modules this service leans on.
ActionPulse negation
Finds search terms that click without buying and negates them automatically, so spend flows to proven intent.
Search term harvesting
Promotes search terms that cross your sales threshold into exact, phrase or broad ad groups per SKU, and negates them in the source campaign.
Automated review solicitation
Triggers Amazon's Request a Review for every eligible order about five days after delivery, inside Amazon's window and policy.
ProductPulse inventory-aware ads
Pauses ads when a SKU drops below your stock threshold and resumes them, with an optional warm-up, when inventory recovers.
How we work
The same discipline, tuned to your category
01
Audit
Catalog, compliance, advertising and inventory reviewed against the specific rules and rhythms of your category, scored across 75 points.
02
Roadmap
A 90-day plan ranked by revenue impact, with the category-specific fixes first and unit economics set per SKU.
03
Execute
Listings, creative and campaigns rebuilt while AutoPilot takes over the nightly bid, budget, harvesting and inventory-aware work.
04
Compound
Weekly reporting and calls every two weeks keep ads, inventory and content aligned to your seasonal calendar.
Why AiHello
Software and experts, not one or the other
Most agencies sell hours. Most tools sell dashboards. AiHello pairs a dedicated specialist with AutoPilot, the automation engine that makes thousands of bid, budget and keyword decisions every night, so the humans on your account spend their time on strategy instead of spreadsheets. Across our managed accounts that model has lifted sales by about 20% while bringing ACoS down by about 30% over time.
- A named specialist who knows your catalog, margins and goals, with a call every two weeks
- AutoPilot handles bids, budgets, keywords, negatives and inventory-aware pausing 24/7
- A visual change log shows every adjustment with a timestamp and a reason
- Month to month, no long contracts: we earn the renewal with results
What sellers say
Profitable growth and nothing less
AiHello's AI-driven campaign optimisation is truly remarkable. I've noticed a substantial reduction in wasted ad spend and a remarkable increase in sales.
Sofia MartinezAmazon seller
Having 1 on 1 guidance from the team over at AiHello has been crucial for growing my sales past $2 million.
Michael GreeneAmazon seller
AiHello has made Amazon advertising a breeze for me. It's like having a personal advertising assistant.
Neha MalhotraAmazon seller
FAQ
Frequently asked questions
How do you grow a supplement brand?
Compliant listings, TACoS-focused advertising, Subscribe & Save retention and brand protection, run as one plan by a specialist who knows the category's rules.
How do you handle suppressed supplement listings?
We identify whether the trigger is an ingredient, a claim or a documentation request, resolve it with the right evidence, then audit the rest of the catalog so it does not recur.
How do you manage high ad costs?
By targeting high-intent terms, controlling CPCs with AutoPilot, negating waste with ActionPulse, building organic rank so ads carry less of the load, and measuring return over a subscription lifetime rather than one order.
Can you manage everything?
Yes. Listings, ads, storefront, inventory, reviews and Buy Box protection under one team, with weekly reporting. That is the Hybrid plan.
Services
What a category engagement draws on
Brands that grow with AiHello
More categories
Keep exploring
Ready to grow on Amazon?
Talk to an AiHello expert about your goals. We will map the fastest route and show you what AutoPilot can automate from night one.